Setting Up a Competition Class

One of the core, driving principles behind box programs is competition. For most affiliate owners, who undoubtedly love box programs, it’s easy to see the glitz and glamor of The CrossFit Games and think: “It would be so awesome for my box to be...

Holiday Promotional Ideas That Don’t Suck

You know it’s December with the onslaught of “Buy One Get One” or “50% off Holiday Merchandise” banner ads, social posts, tv commercials, and radio ads. Boxes should avoid price-driven specials on their memberships during the holidays i.e. “Black Friday 50% off...

The Phone Script

One tool every box owner should have up their sleeve is a well-written phone script. While some are quick to jump to the idea of robotic customer service, the benefits of a phone script should not be overlooked. A phone script is a powerful asset for projecting a...

Obstacle Course Race Training for CrossFitters

Spartan Races. Tough Mudder. Warrior Dash. Obstacle course races (OCRs) are taking the fitness world by storm with their combination of varied terrain, changes in elevation and climate, and, of course, seemingly torturous obstacles. For box goers who pride themselves...