Finding the Perfect First Location

Finding the Perfect First Location

Developing a strategy to negotiate with a prospective landlord will start your new affiliate off on the right foot. But before you start haggling, there are a few things every affiliate owner should keep in mind when searching for the perfect opening space. First and...
Tips on Getting Booked for a Seminar

Tips on Getting Booked for a Seminar

Getting out into your community to establish yourself as a fitness expert can be challenging. When someone comes to your gym they are pre-qualifying that they want and need your services. But how do you get out into a new community and show them what they might be...

The Membership Plateau

One common concern we hear from affiliate owners is that they are “stuck” at a certain amount of members. Maybe its 50, 100, or even 200, but it seems that for many gyms, once they reach a certain point, growth can become stagnant. Plateaus are a normal part of the...

What the SWOT?!?

If someone asks you about your gym and what you do well, you probably think “everything!” Often times, its difficult to see what we could be doing better when business seems to be going as usual. More often than not, though, its not until sales decrease, or something...

Adding Healthcare to your Facility

A wise man (Benjamin Franklin) once said, “An ounce of prevention is worth a pound of cure.” In today’s ever-changing and unknown field of “healthcare” and insurance, many progressive doctors are leading the way by starting to educate their patients on the importance...

Tips for a Successful Grand Opening

So you received your Affiliation approval from CFHQ, bought your equipment, finished the gym layout, and put in a ton of hours making it just right! Time to celebrate with a Grand Opening! To get your gym flowing with people, you need to host a well planned grand...