Help For The Holidays

What’s your Holiday Help plan? It’s not hard. Call a local social service agency and say, “How can we help?” They’ll tell you what to do. At one gym, an amazing member coordinates with the agency; she publishes a list of kids (no names,...
Emotional Agility

Emotional Agility

When starting a business, it’s extremely hard to separate your emotions from your work. You pour your life into it. Your time, your money, and all of your energy is spent on your gym. Steve Jobs said, “Your work is going to fill a large part of your life,...

The Membership Plateau

One common concern we hear from affiliate owners is that they are “stuck” at a certain amount of members. Maybe its 50, 100, or even 200, but it seems that for many gyms, once they reach a certain point, growth can become stagnant. Plateaus are a normal part of the...

What the SWOT?!?

If someone asks you about your gym and what you do well, you probably think “everything!” Often times, its difficult to see what we could be doing better when business seems to be going as usual. More often than not, though, its not until sales decrease, or something...

Adding Healthcare to your Facility

A wise man (Benjamin Franklin) once said, “An ounce of prevention is worth a pound of cure.” In today’s ever-changing and unknown field of “healthcare” and insurance, many progressive doctors are leading the way by starting to educate their patients on the importance...