You started your own CrossFit Box. Yeah! Now, you’re drowning and out of time… You coach all or most of the classes, you do the programming, you do the financials (running bills, cards, etc), the marketing, the member outreach. You’re not getting enough time with your family, you’re not getting enough time for yourself, you’re not getting enough time to GROW your business instead of just maintaining it.
What can you do? What can you do to make your life manageable and put your focus where it needs to be – on building your business while enjoying some stability in your life? Below are some suggestions.
One of the concrete necessities in any box owner’s life is to delegate jobs to others as soon as it’s feasible. Fire yourself from the smaller jobs (cleaning, minor admin, social media, etc) so you can focus on the big stuff like creating relationships, building programs and expanding your business.
Once you’ve identified all the things you do and are responsible for, begin to notate those things that other people can accomplish. Your goal should be to do ONLY those things that you can do. The rest? Delegate them. This won’t happen overnight, but should be the goal. People are your greatest asset. Find ones you can trust. Invest in them and provide what they need to be successful and you’ll have them a part of your team for the long term.
This is important. So many box owner’s do things manually that can be fairly easily automated. Make your life, and the life of those who are helping you, easier. Automate as much in your business as you can.
These are just a few suggestions that can help an Owner from overloading/burning out.
This guest post was written by the most awesome Don Moss. Don and his wife, Tracy, are the owners of CrossFit Apogee in Riverview, Florida. Don also is one of 321Go Project’s business mentors. To know him, is to love him. He is a retired Air Force officer with 23 years of service who found CrossFit in Iraq and was overwhelmed with a desire to share the methodology and community with anyone and everyone. Following his retirement, Don started his affiliate out of his garage and has never looked back.
Along his CrossFit journey, Don has developed a deep passion for helping other gym owners succeed and thrive, while avoiding the standard pitfalls and mistakes that are so common when opening a business. “Taking care of one another is the best part of this community, from fellow athlete to fellow business owner. Anything is possible with the help of others.”
In his free time, Don devotes himself to spending time with his wife and kids.