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So, here’s your challenge:

  • Identify your core difference
  • Write down an aspect of fitness that you or your staff are particularly excited about this month
  • Make a 300 word blog post or 2 minute video making a link between the two
  • Share the post, along with a small excerpt and a picture twice this week on Facebook
  • Share similar pictures and videos across other platforms
  • Spend 15 minutes create systems for user-generated content.

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