8 Easy Ways To Create Content Like A Pro

Here’s the thing about content marketing… it just doesn’t get results overnight. Which is precisely the reason why so many don’t do it consistently.

In this “quick fix” world, we want results… yesterday.

But that doesn’t eliminate the need for creating content if you own a business.

Creating content stretches us and gets our creative juices flowing. Content tells a story that otherwise most likely gets lost.

Content allows you to make your voice heard above the noise to the people you want to attract. Content demonstrates your expertise in a particular field.

We hear the term “content marketing” all the time, but what exactly does it mean?  Marketing expert Neil Patel offers a helpful definition in terms we all can understand, ”Content marketing is a long-term strategy, based on building a strong relationship with your target audience, by giving them high-quality content that is very relevant to them on a consistent basis.”

Those phrases in bold are key:

Long-term strategy,

building a strong relationship,

high-quality content,

that is relevant,

consistently.

Now, more than ever, people are “putting it out there” with videos, quotes, blog posts, Facebook posts, #tbt’s, Instagram pics, you name it. Never before has it been easier to join the chorus of content because with social media, the barrier to entry is lower than ever.

So, have you joined the crowds? Are you consistently posting content, and establishing your expertise?

Or, are you like many we’ve talked with who only publish content once (maybe twice) a month. To them, creating content feels like a huge hurdle to overcome. An all too common statement we hear, “I know I ’should’, but I can’t seem to get started.”  

Creating content doesn’t have to be a task that paralyzes you. You just need to start. And then develop the rhythm of consistency. 

To get you started, we’ve come up with a list of different content creation ideas to help your creative juices flow:

The key to this is to do something. Start small. Make a plan and stick to it. Again, consistency is key.

Content creation is an incredible, inexpensive way to expand your reach. Use it as a tool in your toolbox to build something people are proud to be a part of.

 

Our focus this month in Hub is all about Social Media & Content Marketing. We’ve got video courses in Hub that teach you how to maximize your content creation efforts so that you’re continuing to establish your expertise in your corner of this world. Check out a month of Hub for only $10!

 

 

Also… if you haven’t registered yet for the 1st Annual Gym Owner’s Growth Summit, do so today!!  It’s FREE and it’s 3 days of content from some of the greatest minds in our industry!!

 




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